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KitchenAid

 

BRAND ESSENCE 

For nearly a century, KitchenAid has been Serious About Food and its products represent the perfect mix of professional performance, artisan quality and iconic design.

 

SERIOUS ABOUT FOOD

Serious About Food is the epitome of the KitchenAid way of living. Food is energy for our body, but we believe it is much more. To be serious about food goes beyond the act of cooking. It’s about discovering the world with all our senses, motivated by the passion for delicious food. It is about the enjoyment of sharing and the way we express our own style in the kitchen. It is the challenge of innovation and the excitement of exploring new flavours and new possibilities.

 

QUALITY

Sight and touch are the first senses that come into play in the KitchenAid experience. In fact, all KitchenAid appliances are synonymous with fine craftsmanship, durability, sophisticated materials, sturdiness and meticulous attention to detail. Stainless steel conveys a feeling of durability and unparalleled quality to your eyes and hands. All these elements are harmoniously combined with meticulous design detail and care, both in major and small appliances.

 

 

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